American Red Cross
Red Cross 125th Anniversary

In conjunction with the 2006 American Red Cross National Convention and Capitol Hill Day, the Red Cross 125th Anniversary Gala was held on Thursday, May 11, 2006 at the National Building Museum in Washington, DC. In addition to commemorating the rich history of the Red Cross, this momentous black-tie celebration provided the organization with the opportunity to honor individuals, corporations and celebrities who have dedicated themselves to supporting and making vital contributions to the Red Cross mission.

Hosted by Emmy and Golden Globe winning actor Jimmy Smits with featured appearances by actress Jane Seymour and recording artist Fantasia, the Gala drew nearly 1,300 Governors, Members of Congress, Corporate Executives, Philanthropists, Washington dignitaries, and Red Cross leaders and friends to celebrate one and a quarter centuries of dedication and service.

H&A was integral in coordinating the massive logistical effort, including writing and mailing letters of invitation, placing personalized follow-up calls, arranging for all catering, audio-visual and equipment needs, recruiting VIP participants and directing the program the day of the event. H&A also provided media relations support, drafting materials, placing pitch calls and staffing the media during the event, which generated coverage by People Magazine, Reuters, MTV.com and numerous local outlets

In addition, H&A provided comprehensive fund raising services, recommending a committee structure and recruiting committee members, which led to more than more than $2 million for the event while creating new partnerships for The American Red Cross programs.